Behind the Scenes at Gene Juarez Spokane

Video: Behind the Scenes at Gene Juarez Spokane

Watch our Spokane grand opening feature:

Video Summary: Take an inside look at Gene Juarez's first Eastern Washington location at River Park Square in Spokane. See the new 4,200-square-foot salon and spa featuring 16 styling stations, private treatment rooms, and meet the team bringing luxury beauty services to the Inland Northwest. Learn about advanced color techniques, precision cuts, facials, and spa treatments now available in Spokane, and hear about how Spokane represents a strategic milestone for the 50-year Pacific Northwest beauty brand.


About Gene Juarez Salons & Spas

Gene Juarez is a trusted leader in beauty and wellness, offering elevated salon and spa services that blend artistry with modern innovation. Established in 1971 by visionary stylist Gene Juarez, the brand began with a mission to redefine beauty experiences in the Pacific Northwest. Today, Gene Juarez is known for creativity, education, and excellence, setting the standard for beauty and wellness in the Northwest.

Additional press coverage and media mentions will be added to this page as they become available.